Yamaha made a grand appearance at the MotorBike Expo Verona, marking the event’s 70th anniversary with a pledge to uphold its legacy of innovation and excellence. The expo, scheduled from January 24 to 26, will see Yamaha showcasing a range of cutting-edge models and technological advancements.

Among the highlights are Yamaha’s latest offerings, including the MT-09, MT-07, and Tracer 9, all featuring the new Y-AMT automated transmission system. Visitors can look forward to exploring a variety of series, from the MT and Tracer lineups to the sporty R series, which includes models like the R9, R3, R125, and the legendary R1.

In addition to these, Yamaha will present the Ténéré 700 in new color variants, the YZ off-road competition range, and its newest scooters such as the TMAX, TMAX Tech Max, and NMAX125. The expo will also feature Yamaha’s urban eBike lineup, including the Booster Easy model.

Expanding beyond two wheels, Yamaha will introduce a groundbreaking innovation – the UMQ, an eco-friendly, lightweight vehicle with zero emissions and ample storage capacity. The company will also shine a spotlight on its official Yamaha Clubs, present the R3 Cup and R7 Cup trophies, welcome special guests, and offer a workshop for students from technical institutes at the Verdi Auditorium. Moreover, the Girl Full Power project will be a key feature of the showcase.

Yamaha’s presence at the MotorBike Expo Verona not only celebrates the brand’s rich history but also underscores its commitment to pushing the boundaries of innovation in the world of motorcycling. The expo serves as a platform for Yamaha to engage with enthusiasts, industry professionals, and the wider public, showcasing its latest advancements and reinforcing its position as a leader in the motorcycle industry.